Question: Do advertising laws apply to social media?
Answer:Yes. If you are a business that is advertising your products or services on social media, you need to be careful of what you say in your advertisements as the Australian Consumer Law will still apply to you. A good tip is to make sure you don’t advertise anything on social media that you wouldn’t advertise elsewhere, like on television or in a newspaper. With social media, you can also be held responsible for the comments others make on your page which can mislead or deceive your customers. Having a clear social media policy in place and monitoring your page regularly will help with making sure you don’t breach any advertising laws.
