Website users may be requested to provide information such as their name, job title, contact information including email address, demographic information such as postcode, preferences and interests, and other information relevant to customer surveys and/or promotions.
Such information may be collected in order to better understand the needs of visitors to the website, enabling a business to improve its products and services, for internal record keeping, to circulate promotional emails about new products, special offers or other information which may be of interest, to contact visitors or customise the website.
A visitor to a website may choose to restrict the collection or use of their personal information by ticking the box to indicate that they do not want the information to be used for direct marketing purposes or contacting the website host.
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