Skip to content

4 Steps to Set Up a Consulting Business

In Short

  • Setting up a consulting business involves defining your services, registering your business, and obtaining necessary licenses.
  • You must create clear contracts outlining terms with clients, including payment structures and confidentiality agreements.
  • It is essential to comply with tax obligations, insurance requirements, and keep up with industry regulations.

Tips for Businesses

Establish solid business foundations by registering your company, drafting clear client contracts, and ensuring compliance with tax and insurance obligations. Consider implementing strong marketing strategies and continually refining your services to meet client needs and stay competitive in the consulting space.


Table of Contents

As a consultant, you provide professional and expert services in your particular field. Businesses might hire consultants for one of many reasons, such as sharing their expertise, identifying business problems, improving processes or overseeing business development. This article will explain the essential steps to set up a consulting business to help you better understand how you can leverage your skills to set up a business.

Choose Your Business Structure

The first thing you should consider is what business structure is most suitable for you. The business structure you choose will depend on the nature of your consultancy and how many staff you intend to hire. If your business only consists of yourself, a sole proprietorship might be best for you. This is the easiest and most inexpensive business structure to set up.

On the other hand, if you have one or more partners you intend to go into business with, a partnership might be best suited for your needs. In a partnership, each partner shares in the decision making of the business. A partnership also means each partner is jointly and individually responsible for the partnership’s liabilities.

Further, if you are looking for a business structure with the opportunity to scale, a company might be the best choice. A key advantage of incorporating includes having limited liability, which will separate you, as the director, from the business itself.

Once you have determined the most suitable business structure for you, you will need to complete the standard tasks required to set up a business. This includes registering your business name, obtaining an Australian Business Number (ABN) and an Australian Company Number (ACN) if necessary.

Obtain Accreditations

Once you have chosen your business structure, you must consider any certifications or accreditations required to establish your business. These will depend on the industry your consulting business focuses on and the business structure that you choose.

Suppose you work in the financial services industry. This is a highly regulated industry and will require you to have certain licenses to operate as well as specific insurance requirements to limit your liability.

Further, you might also wish to obtain industry accreditations or professional memberships. These can help increase your credibility and provide networking opportunities to access new clients.

To ensure you are protected, you should seek legal and financial advice to ensure you limit your liability and have the right insurance and accreditations.

Continue reading this article below the form
Loading form

Develop a Business Plan

When you have considered how you will set up your consulting business, you need to develop a business plan. Some things you will want to consider include:

  • who your target audience is;
  • what is unique about your consulting services;
  • why someone would use your services; and
  • what your business rates will be.

Your business plan will need to combine elements of both finance and strategy. As much as your business plan will help you determine your business plans and intentions, it is an equally important document for the banks and potential investors, who will refer to your business plan when making investment decisions. 

Seek Finance

After establishing what you will need to set up your consulting business, you will need to turn your mind to financing. This includes start up costs and operating expenses. 

Once you have determined how much funding you need to get your consultancy off the ground, you will need to obtain financing. For example, you might finance your business through your personal finances or by obtaining a business loan.

Further, if you are operating as a sole proprietor, you should consider separating your personal and business finances. Opening a separate bank account for your business is one way to manage this.

Market Your Business

The consulting industry is competitive, which makes a thorough marketing plan essential to the success of your business. When determining the best marketing strategy for you, you must think about your target audience and what will appeal to them most. 

Potential promotional methods and platforms include:

  • website or blog posts;
  • social media;
  • networking events;
  • e-newsletters; and
  • print advertising.

You should also not underestimate the power of word of mouth referrals. Ensuring you keep your clients happy will help bring in new ones.

When setting up a consulting business, it is crucial to consider the legal aspects that will protect you and your clients. One of the most important elements is having well-drafted contracts for your services. These contracts should clearly outline the scope of work, deliverables, timelines, payment terms, and any limitations of liability. It’s advisable to have a lawyer review your standard contract to ensure it adequately protects your interests.

Additionally, consultants should be aware of potential liability issues in their field. Depending on your area of expertise, you may need professional indemnity insurance to protect against claims of negligence or errors in your work. This type of insurance can provide crucial financial protection if a client suffers losses due to your advice or services and covers you against claims of negligence, mistakes, or failure to deliver promised services. 

Setting Rates and Pricing Strategies

Determining how to price your consulting services is a critical aspect of your business strategy. There are several common pricing models to consider:

  • Hourly Rate: this is straightforward but can be challenging to estimate for larger projects;
  • Project-Based Pricing: this involves quoting a flat fee for a specific project or deliverable;
  • Retainer Model: clients pay a regular fee for ongoing access to your services; and
  • Value-Based Pricing: this ties your fee to the value or results you deliver to the client.

When setting your rates, research industry standards and consider factors such as your experience, expertise, and the complexity of the work. It is important to price your services competitively while ensuring profitability for your business.

Front page of publication
The Ultimate Guide for Startup Founders

The LegalVision Startup Manual provides guidance on a number of common challenges faced by startup founders including structuring, raising capital, building a team, dealing with customers and suppliers, and protecting intellectual property.

The guide includes 10 case studies featuring Australia’s top VC fund partners and leading Australian startups.

Download Now

Key Takeaways

Being paid for your knowledge, skills or expertise as a consultant is unlike any other business model. Some of the key steps to set up your business include:

  • choose your business structure;
  • obtain accreditations;
  • seek finance;
  • develop a business plan; and
  • market your business.

If you need assistance setting up a consulting business, our experienced business lawyers can assist as part of our LegalVision membership. For a low monthly fee, you will have unlimited access to lawyers to answer your questions and draft and review your documents. Call us today on 1300 544 755 or visit our membership page.

Frequently Asked Questions

What is a consulting business?

Consultants provide professional and expert services in a particular field. Businesses might hire consultants for several reasons, such as sharing their expertise, identifying business problems, improving processes or overseeing business development. Consultancy services can span across a range of industries and exist in a range of business structures.

How do I set up a consulting business?

Firstly, to set up your consultancy business, you must choose which business structure is most appropriate. Secondly, you need to obtain any relevant accreditations. Likewise, you must also seek finance. Finally, develop a business plan and market your business.

Register for our free webinars

Demystifying M&A: What Every Business Owner Should Know

Online
Understand the essentials of mergers and acquisitions and protect your business value. Register for our free webinar.
Register Now

Social Media Compliance: Safeguard Your Brand and Avoid Common Pitfalls

Online
Avoid legal pitfalls in social media marketing and safeguard your brand. Register for our free webinar.
Register Now

Building a Strong Startup: Ask a Lawyer and Founder Your Tough Questions

Stone & Chalk Tech Central, Level 1 - 477 Pitt St Haymarket 2000
Join LegalVision and Bluebird at the Spark Festival to ask a lawyer and founder your startup questions. Register now.
Register Now

Construction Industry Update: What To Expect in 2026

Online
Stay ahead of major construction regulatory changes. Register for our free webinar.
Register Now
See more webinars >
Phillip Kilazoglou

Phillip Kilazoglou

Read all articles by Phillip

About LegalVision

LegalVision is an innovative commercial law firm that provides businesses with affordable, unlimited and ongoing legal assistance through our membership. We operate in Australia, the United Kingdom and New Zealand.

Learn more

We’re an award-winning law firm

  • Award

    2025 Future of Legal Services Innovation Finalist - Legal Innovation Awards

  • Award

    2025 Employer of Choice - Australasian Lawyer

  • Award

    2024 Law Company of the Year Finalist - The Lawyer Awards

  • Award

    2024 Law Firm of the Year Finalist - Modern Law Private Client Awards

  • Award

    2022 Law Firm of the Year - Australasian Law Awards