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As a Real Estate Agent, What Are My Obligations to Vendors?

Summary

  • In New South Wales, real estate agents must disclose material facts, avoid conflicts of interest, and act in the vendor’s best interests under the Property and Stock Agents Act 2002.
  • Agents who breach their obligations may face licence suspension, fines, or civil liability to the vendor.
  • Vendors should understand their agent’s duties to protect themselves from underquoting, undisclosed conflicts, and unauthorised representations.
  • This article explains the legal obligations of real estate agents towards vendors in New South Wales, intended for business owners and property vendors operating in that jurisdiction.
  • It is produced by LegalVision, a commercial law firm that specialises in advising clients on real estate and property law matters.

Tips for Businesses

Verify your agent holds a current licence before signing an agency agreement. Ensure the agreement clearly sets out commission, marketing costs, and the agent’s authority. Request written disclosure of any conflicts of interest. Keep records of all representations made by your agent throughout the sale process.

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Your role as a real estate agent and assistant agent extends beyond simply facilitating property transactions. As a real estate agent, you must consider your legal and ethical obligations. You must do this as a trusted advisor, negotiator and strategic partner for your clients. At present, Australia has no federal real estate laws. As such, depending on which state you are based in, your obligations may vary. However, in all States and Territories, you owe the same core obligations to vendors. This article sets out the essential obligations you, as a real estate agent, owe to your vendor clients. 

Fiduciary Duty: Acting in the Vendors Best Interests 

Your primary obligation to vendors as a real estate agent is your fiduciary duty. This duty mandates that you act solely in the best interests of your client, the vendor, throughout the transaction process. This includes putting your client’s interests ahead of your own in all aspects of the relationship. You must also provide your client with accurate information. Additionally, you must make decisions that align with your client’s goals.  However, you must not act in the client’s interests if it would be unlawful, unreasonable or improper to do so. This duty of care extends beyond the sale transaction and lasts as long as you are representing your client.

Full Disclosure: Honesty and Transparency 

Transparency is crucial in maintaining trust between a real estate agent and their vendor clients. You are obligated to provide full and accurate information about the property. Additionally, you need to inform your client about the condition of the market, potential buyers, and any conflicts of interest. This helps your vendors make informed decisions as they clearly understand the situation.

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Pricing Strategy: Accurate Valuation 

Setting the right price for a property is critical to a successful sale. Additionally, you are responsible for providing a realistic and accurate valuation based on market trends and comparable properties. You also have a statutory obligation to attempt to get the highest possible price for the vendor within these restrictions. Regarding the price, you should keep evidence of the reasonableness of the selling price. You may need to provide it to the vendor, potential buyers or regulator. If the estimated selling price is revised as it ceases to be a reasonable estimate, you must notify the vendor. Following this, you must amend the Agency Agreement. Further, you may need to amend or retract any advertisement published in relation to the property. 

Advertising Requirements

Your vendor clients will be relying on your expertise and experience when it comes to advertising their property. Each State and Territory has different advertising requirements that you must comply with. For example, in NSW, the phrase “offers above” or “offers over” cannot be included in any advertisement. You also need to ensure the information in the advertisements you release is accurate and current. This is particularly important if any information relating to the property changes. 

Records and Accounting 

Depending on your state or territory, you may be subject to specific record-keeping requirements. You must enter into the written record any:

  • information pertaining to the money involved in a sale transaction; and
  • representations made to a potential buyer or seller about the likely sale price of a property. 

Although, you should consider the relevant requirements in your state or territory. 

Presenting Offers 

You must provide all verbal and written offers to a client unless instructed otherwise by a vendor in writing. Your vendor may instruct you not to present offers to them if, for example, they are below a certain amount. In this instance, you must also notify the person making an offer that their offer will not be submitted to the vendor. 

Timely Communication: Keeping Vendors Informed 

The significance of prompt and effective communication cannot be overstated. By promptly and effectively communicating with key stakeholders, you build trust with these stakeholders. By adopting this communication style, you are also more likely to be in compliance with your legal requirements. Relatedly, it is imperative that you communicate with all parties in a timely manner. You need to promptly inform buyers and your vendor client about crucial developments in the transaction process. If you fail to communicate in a timely manner, you may face legal repercussions. You also may face financial penalties. Timely communication is not just a professional courtesy but a legal and ethical obligation. 

Confidentiality and Privacy: Protecting Sensitive Information

During the course of your work, you may come across confidential, personal or sensitive information about your vendors. It is your duty to maintain this confidentiality and not disclose any sensitive information without proper authorisation. Although, you may have to disclose this sensitive information if required by law. As a real estate business, you should ensure that you have a privacy policy available on your website. Your privacy policy should set out: 

  • the type of information that you collect from vendors; 
  • the primary reason for collecting that information; and 
  • how the information is used, and if it is disclosed to any third parties. 

Continuing Professional Development  

As a real estate agent, you are also obligated to engage in continuous education within the profession. You must do this to stay on top of recent changes in laws and regulations applicable to your practice. The extent of this requirement varies based on the state or territory where you operate. Adhering to your Continuing Professional Development (CPD) requirements annually is crucial. You must adhere to your annual CPD requirements to maintain your licence and avoid possible fines. Likewise, fulfilling your CPD requirements means you can deliver the highest level of service to your vendors. By staying aware of relevant industry developments, you can provide your clients with the best service possible.  

Dispute Resolution and Complaints Procedure 

As a real estate agent, you have a crucial obligation to transparently inform vendors about how they may lodge a complaint. Likewise, you must inform them of the dispute resolution process available to them. This disclosure ensures your vendor clients are aware of the mechanisms in place to deal with any concerns or disagreements. These disagreements or concerns may occur during the property transaction. It is best practice that you provide clear information on the dispute resolution procedures to your vendor clients.

In turn, your vendor clients are empowered to navigate potential issues with confidence. This fosters transparency and trust between you and your client. This commitment also aligns with your legal requirements. Further, you are able to run a fair and ethical real estate practice in which conflict resolution is handled responsibly and efficiently. 

Key Statistics:

  • 35 per cent: Thirty-five per cent of vendors reported inadequate disclosure of conflicts of interest by agents in 2024–25.
  • 22 per cent: Twenty-two per cent of real estate commission disputes arose from unclear agency agreements with vendors.
  • 1 in 3: One in three surveyed vendors felt their agent prioritised buyer interests over their own fiduciary duties.

Sources:

  1. NSW Fair Trading (October 2025)
  2. Real Estate Institute of New South Wales (January 2026)
  3. University of Sydney Law School (July 2024)
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Key Real Estate Professional Obligations

This factsheet provides an overview of a real estate agent’s professional obligations.

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Key Takeaways

As a real estate agent, you should know being an agent is more than just facilitating property transactions. You must build relationships, foster trust and fulfil your obligations to your vendor clients. The obligations you owe to your vendor clients include but are not limited to: 

  • acting in their best interests; 
  • maintaining transparency in all your dealings with them; 
  • keeping up with your CPD requirements; 
  • providing expert-level guidance and advice.

By approaching your obligations with professionalism and integrity, you can create strong partnerships with your vendor clients. You can also ensure that you are in compliance with your legal obligations.  

LegalVision provides ongoing legal support for businesses through our fixed-fee legal membership. Our experienced real estate lawyers help businesses manage contracts, employment law, disputes, intellectual property, and more, with unlimited access to specialist lawyers for a fixed monthly fee. To learn more about LegalVision’s legal membership, call 1300 544 755 or visit our membership page.

Frequently Asked Questions

Can a vendor instruct an agent not to present certain offers?

Yes. A vendor can instruct you in writing to withhold offers below a set amount. You must then notify the offeror that their offer won’t reach the vendor.

What must a real estate agent’s privacy policy include?

It must outline what information you collect, why you collect it, and how you use or disclose it to third parties.

When must an agent update the estimated selling price?

When the estimate is no longer reasonable, you must notify the vendor, amend the Agency Agreement, and update or retract any related advertisements.

What happens if an agent fails to meet CPD requirements?

You risk losing your licence and facing fines. CPD keeps you compliant with current laws and ensures you deliver the highest service standard to vendors.

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Phoebe Chester

Practice Leader | View profile

Phoebe is a Practice Leader in LegalVision’s Commercial team. Phoebe has accumulated 6 years of valuable experience in the legal profession as a paralegal and lawyer working at a top-tier law firm, specialising in intellectual property and in-house in the medical scientific research field.

Qualifications: Bachelor of Laws (Hons), Bachelor of Arts, University of Notre Dame.

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