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Privacy Considerations When Incorporating Blockchain Technology in Your Business

As the blockchain develops and becomes more accessible, businesses increasingly incorporate this technology into their day-to-day activities. However, the immutable nature of the blockchain may potentially place this technology at odds with the rights individuals hold under relevant privacy laws, including the Privacy Act 1998 (Cth) (Privacy Act) in Australia and the General Data Protection Legislation (GDPR) in the European Union. This article considers some privacy issues to consider if you are a business owner looking to incorporate blockchain technology into your business.

What is Blockchain Technology?

Blockchain is a distributed ledger technology. It operates as an online ledger that allows you to track every transaction through peer-to-peer authentication. However, information recorded in the ledger remains there permanently and you cannot delete it. Accordingly, you must consider the usefulness of blockchain technology against individuals’ rights under relevant privacy laws.

General Data Protection Legislation

Unlike Australia, under the GDPR, individuals have a legal right to erase their personal information. This is known as the ‘right to be forgotten’. An individual can exercise this right:

  • upon the withdrawal of their consent to the collection; or
  • upon their objection to the processing of their information.

This right to be forgotten is at odds with the immutable nature of blockchain technology, and many businesses to which the GDPR applies are currently grappling with this conflict.

The GDPR recognises that, in some cases, an individual’s right to be forgotten can be overridden by:

  • a business’s legal or legitimate grounds to process personal information; or
  • a business’s compliance with a legal obligation.

Depending on the context, including what the business does and why they collect information, it may be able to rely on the grounds listed above to justify the inability to erase information.

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Australian Privacy Law

Under the Privacy Act, there is no specific right to erase an individual’s personal information, which may make it easier for businesses to implement blockchain technology. However, the Privacy Act requires the businesses to which it applies (otherwise known as APP entities) to destroy or de-identify personal information once it no longer needs it to perform its functions.

When collecting information to store on the blockchain, businesses should ensure that they present a clear privacy collection notice. Accordingly, you should present the privacy collection notice before or at the time of collection and should include the following:

  • the information the business is collecting;
  • why the business is collecting it;
  • who you will share the information with; and
  • importantly, that once collected, the business cannot delete the information due to the immutable nature of blockchain technology.
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Changes to Australia’s Privacy Laws

There are many discussions regarding reforms to Australia’s Privacy Act. The suggested reform includes introducing a right to erasure in Australia, similar to that under the GDPR. If introduced, Australian businesses implementing blockchain technology would need to similarly grapple with the conflict between blockchain technology and the right for individuals to be forgotten.

Until specific reforms are introduced, it is best practice to be clear about the immutable nature of blockchain technology before an individual’s personal information is collected and stored on the blockchain.

Key Takeaways

The immutable nature of the blockchain may place this technology at direct odds with relevant privacy laws. Whilst there is no specific right to erasure in Australia, businesses must destroy and de-identify personal information as soon as they no longer need it. Businesses should ensure they comply with best practice processes by presenting a clear privacy collection notice to individuals before collecting information and storing it on the blockchain.

If you need advice about your privacy obligations, our experienced privacy lawyers can assist as part of our LegalVision membership. For a low monthly fee, you will have unlimited access to lawyers to answer your questions and draft and review your documents. Call us today on 1300 544 755 or visit our membership page.

Frequently Asked Questions

What is blockchain?

Blockchain is a distributed ledger technology that records transactions on a digital ledger. The digital ledger is distributed to every computer that has access to the platform, thereby creating a common record of all transactions occurring on the platform.

Is there a right to erasure of personal information in Australia?

Under the Privacy Act 1998 (Cth), individuals do not have an express right to request the erasure of their personal information. However, the Privacy Act requires businesses to de-identify or destroy personal information once it no longer needs it for the purpose stated upon collection. 

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Saya Hussain

Saya Hussain

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