April 7, 2022 How to Advertise a Trade Promotion If you operate a business, you may have considered running a trade promotion to gain...
August 17, 2021 Can I Advertise a Therapeutic Good on My Social Media Platforms? Therapeutic goods that are registered or listed on the Australian Register of Therapeutic Goods (ARTG)...
March 4, 2025 A Definitive Legal Guide to Influencer Marketing Laws Engaging the services of a well-known social media celebrity can do wonders for advertising your...
October 26, 2021 Advertising Compliance and Food Packaging There is a raft of legislative and regulatory guidelines which provide guidance to businesses and...
January 26, 2016 Australia Day Update: Fair Dealing in the Lamb Advertisement Meat & Livestock Australia (MLA) launched its advertising campaign to encourage Australians to eat lamb...
January 23, 2016 Comparative Advertising: It Keeps Going and Going Brands including Duracell and Energizer use comparative advertising to promote their batteries over their competitors by implying,...
December 13, 2015 Advertising and Marketing Series: The Penalties for Getting It Wrong Earlier in this series, we explored what conduct in advertising and marketing can amount to...
December 11, 2015 Advertising and Marketing Series: 3 Advertising Techniques You Need To Know In advertising, particular selling techniques seem to give rise to problems and prosecutions by the...
November 30, 2023 How to Use Disclaimers and Fine Print in Advertising Do you use fine print when advertising your business’ goods and services? Do you use...
December 17, 2015 Advertising and Marketing Series: Key Principles for Advertising Promotions In part one of our series, we began looking at key principles for advertising promotions....
