As a business, one of your most important assets is your brand. It’s vital that you protect that brand, which means you should complete a trademark registration for both your business name and logo. The LegalVision team of lawyers and trademark consultants can assist any business, big or small,to register a trademark.

Sydney-based Trademark Specialists

Are you looking to protect your brand by registering a trademark (TM or ™)? Trademark registration in Australia does not need to be difficult or time-consuming. For a low fixed-fee, a LegalVision trademark consultant will manage the whole process for you, from start to finish.

We’ve assisted many trademark owners in Sydney and New South Wales. As a Sydney-based law firm, you can be rest assured that your trademark application will be handled by local trademark specialists.

The LegalVision trademarking team have successfully registered thousands of trademarks, including international trademarks. Our IP team know what works and what doesn’t with registering a trademark. LegalVision’s team of specialist lawyers will guide you through the brand protection process and make sure your brand will be protected from copycats and competitors.

All you need to do is let us know the name you’d like to register and we’ll complete a trademark search. Our team of trademark lawyers will advise you whether the trademark name, logo or symbol is registerable or not. Fill in the form on this page or give us a call.

Check Trade Mark Availability

Australian Government - IP Australia; Check if your trade mark is available for free; The check only takes a few minutes, Save yourself from having to rebrand later

Frequently Asked Questions

Find answers to your most important questions about registering a trade mark

A trade mark is any sign that you use to distinguish your products and/or services from those of others. A ‘sign’ in this context could be a name, slogan, logo, image, colour, shape, scent or even a sound (or a combination of these things). Most often, trade marks are names or logos.

As your business becomes profitable, your brand’s value grows. After investing your finances and creativity into building a recognised brand, you’re now starting to stand apart in the market. However, you don’t want competitors copying your brand’s distinguishing features. Registering a trade mark can give legal protection to the components that represent your brand – names, logos and taglines.


Successful registration takes a minimum of seven and a half months, and must be renewed every ten years, in order to remain a registered trade mark. If there are objections to your trade mark application, it can take longer.


Exclusivity and uniqueness: Registering a trade mark secures your intellectual property in a name. A registered trade mark gives you exclusive rights to use that name in relation to the goods and/or services registered under that trade mark. It also allows you to take action against anyone who may infringe on those rights.

Avoiding infringement claims: If you successfully register, this significantly reduces the chance of receiving an infringement claim from someone who has subsequently started using the same or similar trade mark.

A symbol of reputation and goodwill: You need a name that is strong, memorable and, importantly, unique to your business and its goods and/or services. Protecting your name and the reputation it engenders through trade mark registration is a must.


IP Australia is the government body that assesses and registers trade marks after an application has been made. All trade marks are publicly available on the IP Australia Trade Mark Search portal. The portal allows you to search to see if your business name or logo has already been taken.


Our Trademark Packages

Express Trademark Registration ($)

  • Initial consultation
  • Pre-filing assessment
  • Full application
  • 10-year registration

Trademark Registration & Monitoring ($$)

  • Initial consultation
  • Pre-filing assessment
  • Full application
  • 10-year registration
  • 2 months monitoring report
  • Legal strategy
  • Infringement and opposition consultation

Full Brand Strategy Package ($$$)

  • Clearance Search
  • Initial consultation
  • Pre-filing assessment
  • Full application
  • 10-year registration
  • 2 months monitoring report
  • Legal strategy
  • Infringement and opposition consultation
  • International branding roadmap
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How Trademark Registration Works

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