Articles by Kenneith Yip

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February 19, 2025

Trade Mark Protection for Gaming Companies

Protecting your brand is essential for any business, particularly in the gaming industry, where branding...

February 10, 2025

What is Assignment of a Trade Mark?

In Australia, IP Australia, an agency of the Federal Department of Industry, Innovation and Science,...

February 4, 2025

5 Ways to Protect Your Health Business’ Brand

If you own a business in the healthcare industry, you will know that protecting your...

November 13, 2024

Registering a Trade Mark in China

China is a crucial market for many businesses, whether as a source of goods or...

October 16, 2024

How Can Passing Off Protect an Unregistered Trade Mark?

Registering a trade mark gives you an exclusive right to use your mark and prevent...

September 26, 2024

Who Should Hold Trade Mark Ownership in My Business?

Trade mark ownership protects your brand. As your brand becomes better known, the value of...

August 7, 2024

Why Did IP Australia Refuse My Trade Mark?

Trade mark registration is an essential step to gaining exclusive rights and protect your business’ branding....

July 17, 2024

Australian Trade Mark Application Checklist

As a business owner, protecting your brand with a trade mark is a vital step....

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